https://clickflame.com/blog/ Articles, research and case studies on local search, websites and marketing for service businesses. en-us Wed, 07 Oct 2026 12:00:00 +0000 https://clickflame.com/blog/pest-control-customer-research-2026 https://clickflame.com/blog/pest-control-customer-research-2026 Wed, 07 Oct 2026 12:00:00 +0000 We measured 13,962 pest searches, 174 Google results pages and 171,626 Reddit posts. Five findings and what a pest company should do now. Call (562) 568-8305. https://clickflame.com/blog/appliance-repair-lead-generation https://clickflame.com/blog/appliance-repair-lead-generation Tue, 06 Oct 2026 12:00:00 +0000 Where appliance repair calls come from, how Local Services bills you, and what to ask a lead seller before you dial a single bought lead. Call (562) 568-8305. https://clickflame.com/blog/landscaping-lead-generation https://clickflame.com/blog/landscaping-lead-generation Mon, 05 Oct 2026 12:00:00 +0000 How a landscaper can line up leads with the seasons, what Local Services covers, and the review rule where Google is stricter than the FTC. Call (562) 568-8305. https://clickflame.com/blog/dental-patient-research-2026 https://clickflame.com/blog/dental-patient-research-2026 Mon, 05 Oct 2026 12:00:00 +0000 We measured dental searches, Google results and Reddit posts. Patients ask about cost, pain and fear first. What practices can do. Call (562) 568-8305. https://clickflame.com/blog/call-only-ads https://clickflame.com/blog/call-only-ads Sun, 04 Oct 2026 12:00:00 +0000 Google stops showing call-only ads in February 2027. How to move them to search ads with call assets and keep counting every call. Call (562) 568-8305. https://clickflame.com/blog/roofing-customer-research-2026 https://clickflame.com/blog/roofing-customer-research-2026 Sat, 03 Oct 2026 12:00:00 +0000 We measured 18,178 roofing searches, 108 Google result pages and 40,000 Reddit posts. Five findings and what to do this week. Call (562) 568-8305. https://clickflame.com/blog/pest-control-lead-generation https://clickflame.com/blog/pest-control-lead-generation Sat, 03 Oct 2026 12:00:00 +0000 Which pest control lead channel to test first, how Local Services bills you, and what to ask a lead seller before you call a single bought lead. Call (562) 568-8305. https://clickflame.com/blog/tree-service-lead-generation https://clickflame.com/blog/tree-service-lead-generation Fri, 02 Oct 2026 12:00:00 +0000 Where tree service leads come from, how to set up the Business Profile without a suspension, and how to be ready when a storm brings fifty calls. Call (562) 568-8305. https://clickflame.com/blog/plumber-lead-generation https://clickflame.com/blog/plumber-lead-generation Fri, 02 Oct 2026 12:00:00 +0000 Why a plumber's best leads are the ones nobody else gets, how Local Services bills emergency calls, and a 90 day order for setting it all up. Call (562) 568-8305. https://clickflame.com/blog/sleep-apnea-patient-research-2026 https://clickflame.com/blog/sleep-apnea-patient-research-2026 Thu, 01 Oct 2026 12:00:00 +0000 We measured 12,816 searches, 89 Google results pages and 53,756 Reddit posts about sleep apnea. Five findings for sleep practices. Call (562) 568-8305. https://clickflame.com/blog/hvac-lead-generation https://clickflame.com/blog/hvac-lead-generation Thu, 01 Oct 2026 12:00:00 +0000 Where HVAC leads come from, what each channel costs you in time and money, and the break even math that tells you what a lead is worth. Call (562) 568-8305. https://clickflame.com/blog/google-ads-lead-forms https://clickflame.com/blog/google-ads-lead-forms Thu, 01 Oct 2026 12:00:00 +0000 Google Ads lead forms keep leads for 60 days. How to pipe them to your phone with a webhook, stop duplicates and test before you spend. Call (562) 568-8305. https://clickflame.com/blog/freedentaloffice-indexing-case-study https://clickflame.com/blog/freedentaloffice-indexing-case-study Thu, 01 Oct 2026 12:00:00 +0000 Google indexed 178 pages of freedentaloffice.com, a directory of 164,748 dental offices. What the Search Console reason column said, what we cut, and what we changed. https://clickflame.com/blog/auto-repair-customer-research-2026 https://clickflame.com/blog/auto-repair-customer-research-2026 Thu, 01 Oct 2026 12:00:00 +0000 We measured 4,066 auto repair searches, 84 Google results pages and 81,327 Reddit posts. Five findings and what a shop should do now. Call (562) 568-8305. https://clickflame.com/blog/hvac-google-ads https://clickflame.com/blog/hvac-google-ads Wed, 30 Sep 2026 12:00:00 +0000 How to set up HVAC Google Ads so bidding learns from booked jobs, and what the Local Services move to Performance Max changes this year. Call (562) 568-8305. https://clickflame.com/blog/moving-company-lead-generation https://clickflame.com/blog/moving-company-lead-generation Tue, 29 Sep 2026 12:00:00 +0000 Where moving leads come from, what each channel is good for, and the federal estimate rules that decide whether a lead becomes a booked move. Call (562) 568-8305. https://clickflame.com/blog/what-is-aeo https://clickflame.com/blog/what-is-aeo Mon, 28 Sep 2026 12:00:00 +0000 What is AEO? Answer engine optimization explained for local businesses, with our own AI traffic data, a GA4 setup and a 90 day plan. Call (562) 568-8305. https://clickflame.com/blog/google-lsa-missed-call-charges https://clickflame.com/blog/google-lsa-missed-call-charges Mon, 28 Sep 2026 12:00:00 +0000 From October 1, a Local Services Ads caller who waits past 20 seconds is a paid lead, even if nobody answers. What changes and what to do. Call (562) 568-8305. https://clickflame.com/blog/rv-shop-desk-software-website-marketing-for-rv-businesses https://clickflame.com/blog/rv-shop-desk-software-website-marketing-for-rv-businesses Sun, 27 Sep 2026 12:00:00 +0000 RV Shop Desk is our new project. Software, a website and marketing for RV rentals, dealers and repair shops, in one bill. Here is why. Call (562) 568-8305. https://clickflame.com/blog/wordpress-to-static-websites https://clickflame.com/blog/wordpress-to-static-websites Mon, 21 Sep 2026 12:00:00 +0000 We moved every client site off WordPress to static HTML. Security was the reason. Speed made it worth doing. Here is what we gave up. Call (562) 568-8305. https://clickflame.com/blog/what-a-service-business-website-should-cost https://clickflame.com/blog/what-a-service-business-website-should-cost Mon, 21 Sep 2026 12:00:00 +0000 Real numbers for what a service business website and its SEO cost, what drives the price, and the four places the money quietly leaks. Call (562) 568-8305. https://clickflame.com/blog/ranks-but-never-rings https://clickflame.com/blog/ranks-but-never-rings Mon, 21 Sep 2026 12:00:00 +0000 Ranking and converting are separate problems, and most money goes to the first. Seven reasons a well ranked service site never gets calls. Call (562) 568-8305. https://clickflame.com/blog/free-dental-office-case-study https://clickflame.com/blog/free-dental-office-case-study Mon, 21 Sep 2026 12:00:00 +0000 Why we built freedentaloffice.com, a public list of 18,460 California dental offices that take Denti-Cal. What it gives a patient, what it gives a dental office, and where else to look for free dental care. https://clickflame.com/blog/aeo-vs-old-school-seo-study https://clickflame.com/blog/aeo-vs-old-school-seo-study Wed, 16 Sep 2026 12:00:00 +0000 We pulled 17 question SERPs and measured 76 pages. The AEO checklist items did not separate the winners. Internal linking did, by 2.4x. Here is the whole study. https://clickflame.com/blog/how-to-claim-google-business-profile https://clickflame.com/blog/how-to-claim-google-business-profile Sun, 09 Aug 2026 12:00:00 +0000 How to claim and set up a Google Business Profile in 2026. Finding your listing, video verification, service area setup and the mistakes that get you suspended. https://clickflame.com/blog/hemet-mobile-mechanic-case-study https://clickflame.com/blog/hemet-mobile-mechanic-case-study Sun, 09 Aug 2026 12:00:00 +0000 How Clickflame rebuilt hemetmechanic.com from WordPress to hand coded static HTML, with 8 service verticals, published pricing and a phone that rings. https://clickflame.com/blog/mechanicrank-case-study https://clickflame.com/blog/mechanicrank-case-study Sat, 08 Aug 2026 12:00:00 +0000 How Clickflame built Mechanicrank, an independents only auto directory with 3,808 verified businesses in 544 cities and 30 states, plus repair cost guides. https://clickflame.com/blog/supercanic-growth-story https://clickflame.com/blog/supercanic-growth-story Sun, 31 May 2026 12:00:00 +0000 How Supercanic grew from a single Hemet auto repair shop to a multi-state mobile mechanic operation fielding 300 calls a week across Southern California. https://clickflame.com/blog/supercanic-case-study https://clickflame.com/blog/supercanic-case-study Sun, 31 May 2026 12:00:00 +0000 How Clickflame built Supercanic, Riverside County's mobile mechanic and auto repair brand, into a multi-state mobile auto presence handling 300 calls a week. https://clickflame.com/blog/new-york-intelligence-agency-case-study https://clickflame.com/blog/new-york-intelligence-agency-case-study Sun, 31 May 2026 12:00:00 +0000 How Clickflame built New York Intelligence Agency into a Manhattan investigation authority, with a page for every location and service the agency covers.