How It Looks in Google
Google cuts titles at about 600 pixels and descriptions at about 920 pixels on desktop. This measures pixels, not characters, the same way Google does.
Questions
Common Questions
How long should a title tag be?
About 50 to 60 characters, or under 600 pixels. Wide letters like W and M use more room than narrow ones, which is why this tool measures pixels.
How long should a meta description be?
About 120 to 160 characters. Google often rewrites descriptions, but a clear one that matches the search still gets used most of the time.
What should a local title include?
The service, the city and a reason to click. For example Emergency Plumber in Hemet, CA, Open 24/7.
More Free Tools
Keep Going
Free Tool · AuditLocal SEO Page GraderPaste a page and get a score out of 100 with a fix list, worst first.Free Tool · SchemaLocal Business Schema GeneratorFill in your details and copy the code that tells Google who you are.Free Tool · ReviewsGoogle Review Link GeneratorOne link and a QR code that open your Google review form.Free Tool · CallsMissed Call Cost CalculatorPut in your call numbers and see the money that goes to voicemail.
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