Google cuts titles at about 600 pixels and descriptions at about 920 pixels on desktop. This measures pixels, not characters, the same way Google does.
Common Questions
How long should a title tag be?
About 50 to 60 characters, or under 600 pixels. Wide letters like W and M use more room than narrow ones, which is why this tool measures pixels.
How long should a meta description be?
About 120 to 160 characters. Google often rewrites descriptions, but a clear one that matches the search still gets used most of the time.
What should a local title include?
The service, the city and a reason to click. For example Emergency Plumber in Long Beach, CA, Open 24/7.
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