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Paid Advertising

Paid Ads That Print Cash

Every dollar tracked. Every keyword tested. Every audience segmented. We manage paid advertising across Google Ads, Meta, Bing, and YouTube — with conversion infrastructure that proves which ads actually produced revenue. No black-box reporting. No 'brand awareness' excuses.

$0.01
Tracked from
Click to Close
4-7 Days
Until First
Optimization
Weekly
Bid & Creative
Refresh Cadence
100%
Full Account
Ownership

What We Manage

Full-channel paid advertising management with conversion tracking installed before the first dollar is spent. Every campaign is built for ROAS — not vanity metrics.

01
Google Ads
Search, Performance Max, Display, and YouTube campaigns. Negative keyword refinement, search term audits, and ad-group structure built around real intent matching.
02
Meta Ads
Facebook and Instagram campaigns with proper Pixel + Conversions API setup. Lookalike audiences, retargeting funnels, and creative iteration cadence.
03
Bing / Microsoft Ads
Often overlooked. Often cheaper. Many B2B and 45+ consumer markets convert better here than Google. We run both.
04
YouTube Pre-Roll
For brands ready to invest in awareness on top of conversion. Built to feed into Google Search remarketing.
05
Landing Page Optimization
Most agencies blame ad performance on the page. We rebuild the page. Conversion-tuned landing pages with split testing built in.
06
Conversion Tracking
GA4, Google Tag Manager, Meta Pixel, CallRail dynamic numbers — installed and verified before any budget runs.
07
Weekly Reporting
Real reports with real numbers. ROAS by campaign, cost per lead by source, attribution paths. No vanity metrics.
08
Creative Production
Ad copy, image creative, and video creative produced in-house. We write and design what you run.
09
Audience Strategy
Custom audience building, lookalikes, intent signals, and exclusion lists. We protect your budget from waste segments.

How We Run Paid

Conservative start, aggressive scale. We don't burn your budget learning your market.

01
Discovery & Audit
We audit your existing accounts (or build from scratch). We pull conversion data, customer LTV, and competitive paid data from SpyFu / Semrush.
02
Build & Track
Campaign structure built around your customer journey. Tracking installed and tested with real test purchases before going live.
03
Launch Small
Initial budget at 20–40% of target. We let the algorithm learn what converts before scaling spend.
04
Scale Profitable
Once we have 30+ tracked conversions per campaign, we scale spend on winners. Losers get killed weekly. ROAS is the only metric.

Where We've Run Ads

Most of our paid work runs alongside organic SEO for the same clients — capturing branded search defensively while organic builds.

Management Fees Aligned With Your Spend.

Most agencies charge 15–25% of ad spend as a management fee. We charge flat monthly fees that scale with your account complexity, not your spend. Smaller budgets aren't punished with percentage minimums. Larger budgets aren't gouged with percentage tax. Starting at $750/month for single-channel accounts.

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Common Questions

Who owns the ad accounts?
You do. Always. We build campaigns inside your accounts (Google Ads, Meta, etc.) with you as the owner and us as a manager. If we ever part ways, you keep everything — the account, the history, the creative, the audiences.
What ROAS should I expect?
Depends heavily on industry, average order value, and customer LTV. For local services with $200+ tickets we typically see 4–8x blended ROAS within 90 days. For eCommerce with $30-80 AOV, 2–4x is realistic. We model expectations in discovery and won't take a client we don't think we can be profitable for.
Do you offer guarantees on paid ads?
Not the same way as SEO. Paid is too dependent on ad platform changes, competitor budgets, and seasonality for a money-back promise. We DO offer a 90-day proof window: if we can't beat your prior ROAS or your in-house baseline within 90 days, we cut the engagement.
Can you do paid without SEO?
Yes. About 30% of our paid clients are paid-only. The other 70% do paid alongside local SEO because the two channels compound — paid produces immediate traffic while SEO builds the long-term moat.

Ready to Ignite Your Growth?

Real client work, real CallRail receipts, real Ahrefs growth. Fuel for your business — let's talk about what you're trying to grow.

Start a Conversation 📞 Call (562) 568-8305